ESPN claims the United States soccer team’s exhilarating 1-0 extra-time victory over Algeria on Wednesday drew the “largest U.S. audience ever for a sports event on the Web.” CBS refutes that assertion, stating that the viewing crowd put together for the opening game of the 2010 NCAA Tournament – featuring the Florida Gators and Brigham Young Cougars – surpassed that by a few thousand.
OGGOA attempted to reach out to CBS Friday for more information than provided by the initial story from Mediaweek, but we were unsuccessful as they did not have any specific release on the matter to send us. However, CBS did cite the Florida-BYU game because it got the highest ratings out of any of their online broadcasts for March Madness this past year. Nevertheless, ESPN senior director of digital media research backs up the organization’s claim, citing that “CBS isn’t comparing their apples to our apples.”
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